askdirect

Ask Direct exist to raise money for great causes so they can do more of their great work. At the core of everything we do is the donor. Working with the best and most dynamic charities and non-profits we create campaigns that open hearts and minds.

Behind our success are emotionally compelling campaigns that raise a lot of money. Showing people the real and transformative power their gifts have is what we do best.

You see, we don't just tell the story. We invite donors into the narrative by showing them the crucial part they play in changing the world. And that makes all the difference. We're passionate about what we do.

We love bold new ideas, brave campaigns and adventurous clients. And we are experts in recruiting, retaining, asking, and of course, thanking. What's our secret? We employ the best people. We work on causes we believe in. And we never settle for 2nd best.

Among the things we love working on are Creative Concepts and Direction, Acquisition and Recruitment, Regular Giving Programmes, Donor Retention, TV, Radio & Press Ads, Stewardship, Legacy Giving, Digital Fundraising, Phone Campaigns and so much more….

 

askpeople

At Ask Direct we are passionate about what we do. Over the past 11 years we assembled an incredible team of creative, determined and insightful people. Everyone on our team is committed to producing the best work possible for the causes we love. We are experts in recruiting, retaining, asking, and of course, thanking.

You can meet the team and find out how you can get in touch below!

 

  • Edwina Newcombe
    Strategy Director

    Hi I’m Edwina,

    As an Account Director, I’m responsible for the overall planning, leadership and direction of client accounts. It’s my job to apply the strategic thinking that creates outstanding campaigns

    Before joining Ask Direct in 2008 I worked at both Barnardos and Amnesty International. I’m passionate about creating a more just and caring society for everyone and have a Masters in Equality Studies from UCD.

    You can get in touch with me by emailing Edwina@askdirect.ie

     

  • Damian O' Broin
    Managing Director

    Hi there, I’m Damian,

    I started Ask Direct back in 2006. Back then it was just a laptop, a phone and desk in our spare bedroom. It's a bit bigger now.

    I set up Ask Direct to help causes I care about raise more money and recruit more supporters. So that they can do more of their great work. I’m extremely proud of what we’ve been able to do that over the last decade and a bit.

    My job is to keep this show on the road, and enable the amazing team I work with to do their brilliant work. I spend a lot of time planning fundraising strategies and tactics. I ensure our creative work is the best. And I curate our annual Fundraising Summer School.

    If you'd like to know more, or if you're interested in how we can help you with your fundraising, drop me an email Damian@askdirect.ie

     

  • Ciara Halpin
    Account Manager

    Hey, I’m Ciara,

    I’m an Account Manager and I started working in Ask Direct in 2016. Prior to that I spent two years working at Dublin Simon Community.

    In my role at Ask Direct I get to work with some of Ireland’s most amazing charities like LauraLynn, Don Bosco and CBM. From creative consultation to delivering campaigns into the donor’s hands and hearts I’m there every step of the way.

    Feel free to get in touch by emailing Ciara@askdirect.ie

     

  • Fiona Rickard
    Senior Copywriter

    Hey there, I’m Fiona

    I’m a storytelling, coffee guzzling, dream chasing, floor pacing copywriter at Ask Direct.

    My most notable achievements include a B.A in Journalism, an M.A in PR and a left ankle made almost entirely of metal. I’m passionate about helping you tell the stories that will help you change the world. Writing copy that opens donor’s hearts and wallets is what I do best.

    You can reach me by emailing Fiona@askdirect.ie

     

  • Hermon Wedemariam
    Senior Account Executive

    Hi,

    I’m Hermon, I joined Ask Direct in 2016.

    Before Ask Direct I worked as a teacher in Eritrea, Uganda and Libya before ending up in Ireland.

    While studying in  America College Dublin I began working in fundraising. Today my passion is helping charities bring their ideas to life. Building successful campaigns for brilliant clients is what we do here at Ask Direct. I also have a special interest in all thing digital and have a Certificate in Digital Marketing from Dublin Business School.

    You can contact me on Hermon@askdirect.ie

     

  • Caoileann Appleby
    Strategy Director

    Hey, Caoileann here,

    I’m an Account Director. I originally worked in Ask Direct as an Account Executive before moving to the U.K for five years. There I worked at On Agency and Bluefrog. And now I’m back and ready to put everything I’ve learned into action in Ireland.  

    Clients I’ve worked with include the UN Refugee Agency, Save the Children, Plan U.K and Greenpeace. I’ve lots of experience in donor development, multi-channel recruitment, legacy, and alumni fundraising.

    As well as lifting response rates, I also enjoy powerlifting.  And I’ll choose tea over coffee every time.  

    You can email me on Caoileann@askdirect.ie

     

  • Inga Byrne
    Head of Client Campaigns

    Where to start...

    ...I began working life in the arts sector, putting my skills to use for organisations with small budgets and big hearts. While in the arts the fundraising bug bit, and in 2015 I moved to Ask Direct.

    Starting out as an Account Executive I undertook the IoF Diploma in Fundraising to gain the grounding and knowledge required to work in Ireland's leading individual giving agency. Working in an agency life is fast moving and I’ve never looked back.

    My favourite part of my role is leading a passionate, dedicate and creative campaigns team to deliver evidence-based, results-driven fundraising campaigns that change the lives of individuals across the world.

    My email is  Inga@askdirect.ie drop me a line if you’d like to get in touch.

  • Emma Doran
    Account Manager

    Hello, I’m Emma, Account Manager at Ask Direct.

    I have a real passion for helping others and have been very fortunate to realise this as part of my career. I've been working in fundraising for almost 6 years now.

    I love the challenge of thinking creatively, problem-solving and delivering campaigns that reap tangible results. I’m a nerd when it comes to planning and organisation, but more than that I like to learn how things work, ask questions, take things apart and put them back together again, better. 

    If you’d like to get in touch just email me at Emma@askdirect.ie

     

  • Marty O'Prey
    Account Manager

    Bout ye (That’s Belfast for Hello)

    I’m a northern man living in Dublin. As an Account Manager in Ask Direct I work with some of the most amazing charities in Ireland. Before joining Ask Direct I spent five years working in politics. My passion for social justice and equality grew in that time. These days I channel my energy into helping raise money for causes that change lives.

    When I’m not working, you’ll find me running around the Phoenix Park or enjoying a beer in one of Dublin's beer gardens (the latter being much more common!).

    Email me on Marty@askdirect.ie

     

  • Karen Cullen
    Account Executive

    Hey, I’m Karen,

    Just like you, I want to leave the world a better place than I found it.

    The best thing about my job is helping to give a voice to the stories that need to be told. Great campaigns are the ones that touch hearts and inspire action. Homelessness, animal welfare and conservation are three of the issues that I’m passionate about.

    I’m also prone to a bit of wanderlust and have lived and worked in both Paris and New York

    You can reach me at Karen@askdirect.ie

  • Anneta Murphy
    Head of Creative

    Hi there,

    My fundraising life began in Stephen Thomas in Toronto, Canada. There I worked with some of Canada’s largest and most innovative charities.

    I moved to Dublin in 2005 and landed a DM role in CMRF Crumlin. I returned to agency life when I joined Ask Direct. For years, I worked as an Account Manager before finding my true love, copywriting.

     I love helping you take the great stories you have and craft them into appeals that tug at the heartstrings and raise loads of money.

    You can contact me by emailing Annetta@askdirect.ie

     

askwork

We’re passionate about what we do. We love bold new ideas, brave campaigns and adventurous clients. And we are experts in recruiting, retaining, asking, and of course, thanking.

askclients